We’re a uniquely Caribbean advertising agency that provides digital solutions to Caribbean brands like yours.
With over 10 years of experience and a diverse roster of brand specialists based throughout the region and the Caribbean Diaspora, we know what it takes to transform your brand from a local favorite to a global powerhouse.
What if Caribbean advertising actually reflected us?
“Very few LGBTQIA+ characters were identified in the sample (0.3%)... This reflects the broader marginalization of individuals with diverse genders and sexual orientations.”* See link in bio to learn more.
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What if Caribbean advertising actually reflected us?
“Very few of the analyzed characters appeared to have any physical, cognitive, communicative or mental-health disabilities: Only 0.3% of characters had visible or acknowledged disabilities, whereas over 4% of the populations in Caribbean countries have disabilities.”* See link in bio to learn more.
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What if Caribbean advertising actually reflected us?
“Less than 9% of the characters in the sample were ages 50 and older, which aligns with discriminatory norms that exclude and marginalize older adults.”* See link in bio to learn more.
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What does Caribbean advertising really look like?
“Women were five times more likely than men to be visually objectified in the reviewed advertisements, having parts of their body shown, instead of being represented as a full person.”*
Join the community of inclusive advertisers leading the change. See link in bio to learn more.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What’s next for Caribbean advertising?
“This study finds that harmful gender norms continue to be represented, reproduced, and reinforced in television and digital media advertisements in the Caribbean.”* See link in bio to learn more.
We’re grateful to this incredible cast for showing that change isn’t just necessary, it’s absolutely possible.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What does Caribbean advertising really look like?
“Women were more likely than men to have medium-light and medium skin tones. These findings suggest that a woman’s value should be primarily based upon how well she aligns with established societal beauty standards.”
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What’s happening in Caribbean advertising?
“Men were portrayed as powerful providers and leaders. Overall, men were more likely than women to be shown having a professional, paid occupation and actively at work.”*
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What’s happening in Caribbean advertising?
“Men were more likely than women to be shown without other members of their families, whereas women were more commonly depicted with family or with dependent children and performing domestic tasks.”*
Join the community of inclusive advertisers leading the change. See link in bio.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
What’s happening in Caribbean advertising?
“The reviewed advertisements reinforced imagery that casts women as caregivers but also as objects of sexual desire. Women were portrayed in revealing clothing seven times as often as men.”*
Join the community of inclusive advertisers leading the change.
*Source: United Nations Children’s Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
Da Iz Us! @pitonbeer 🍻🇱🇨
Another @10caribbean Production
Creative Direction by @moorephius and @renaldo868
This was a long time coming! Thank you to the team at Heineken Saint Lucia for putting your faith in us on this project. 🍺🙏
What’s happening in Caribbean advertising?
Join the community of inclusive advertisers leading the change.
@spotlightinitiative
@unitednations
@unicef
@pcimedia
#CaribbeanAdvertising #ForEveryChild #EndViolenceAgainstWomen
This is the best look I got of our first Digital Billboard in Tobago for FOURCE Arts Festival 🥴
We were obviously shining too bright for the phone so I did a quick edit to help you see a lil more than I did 🤩
Another @10caribbean Production
Client @tobagoperformingarts
Animation @moorephius
Voice @aishamanriquemedia
“Boy, Pressah” by @beautyoutspoken 😅
World Beats is back tonight at Saint Lucia Jazz & Arts Festival 2024! 🎷🇱🇨
Last year, we partnered @travelsaintlucia for the return of @saintluciajazzandartsfest and announced the introduction of World Beats to the Festival’s line-up. We’re happy to say that World Beats is here to stay! 🌍🪘
Another @10caribbean Production
Voice @aishamanriquemedia
Video Director @rmvisualstt
Pure Jazz? We got you x 2! 🎷🇱🇨
Cheers to Saint Lucia Jazz & Arts Festival for doubling down on Pure Jazz in 2024. Tonight’s Pure Jazz: Ladies In Concert features @samarajoysings and T&T’s very own @vaughnette_bigford.
Pure Jazz 2023 didn’t disappoint either, as @saintluciajazzandartsfest brought together Jazz greats @gustavocasenave and @luther.francois.1 to the delight of purists everywhere!
Another @10caribbean Production
Voice @aishamanriquemedia
Video Director @rmvisualstt
The Return of Saint Lucia Jazz & Arts Festival 🎷🇱🇨
@saintluciajazzandartsfest is finally back and continues until this Sunday 12 May! In 2023, we partnered @travelsaintlucia to announce the return of the region’s most beloved Jazz Festival after a three-year hiatus. Feels like it was only yesterday 🙏🏽
Another @10caribbean Production
Voice @aishamanriquemedia
Video Director @rmvisualstt
Celebrating Our Wins! 🙏
I wish this @queenshalltt Case Study was just an effort to better document our work but truthfully, it was part of our unsuccessful ADDY Award submission this year.
We were a lil disappointed but we’re still celebrating successful campaigns, happy clients and the ADDY wins by other “small” agencies and creatives like @scenepresents @rmvisuals @backyarddesigncompany @1ndividual @keithaustincreative @mystiqueltd 👏
We definitely want to add a few more trophies to our collection though so we’ll see you back in the winner’s circle next year! Until then and paraphrasing from Issa Rae... “I’m rooting for everybody (small!)” 💪
Our favorite moments from our #ThatsOnPeriod @kotex_brand campaign brought to you by @djcharlotte @thetrinimum @yialoren @chefbrigetterj shala868 💞
Happy International Women’s Day! 💞
Last year, we launched this @ubykotex campaign addressing Period Stigma alongside @chefbrigetterj @djcharlotte shala868 @yialoren & @thetrinimum.
In keeping with this year’s theme - Inspire Inclusion, we were inspired to make the press coverage a little more inclusive. 🩷🩷🩷🩷🩷
Swipe left for the original article.
Happy Valentine’s Day 💜💙💚💛🧡
We’re celebrating today with this @unicef campaign that has been a labour of love for us over the last few weeks. Enjoy this look Behind The Scenes with our amazing cast @naomi.quan @blavk_superman @sparklecarabon @lasana.harrison @johndavidson85
@karishmaramoutar89 💞
Another @10caribbean Production coming soon!
📸 @jabaridavid
Happy Valentine’s Day 💜💙💚💛🧡
We’re celebrating today with this @unicef campaign that has been a labour of love for us over the last few weeks. Enjoy this look Behind The Scenes with our amazing cast @mermusique @tvtottorau @dri_ogir @amsobion @jonbleux @ari_ogir @the_anilsingh @stefanijardine 💞
Another @10caribbean Production coming soon!
📸 @jabaridavid
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